Data Privacy Day was on January 28 and it was celebrated internationally to recognize the importance of protecting privacy, safeguarding data and enabling trust. 

A new report from the Pew Research Center Internet Project has found that the next decade will bring a continued erosion of online privacy, which will mean that “in 2025, everything will be transparent. People will not have the illusion of privacy. …This will, of course, have consequences."

A new study by the National Cyber Security Alliance also shows that Americans care deeply about their privacy. 

While a great knowledge gap exists about how information is collected and how technologies interact, businesses can build consumer trust by being clear about data collection and use. As we become more and more reliant on technology, it is crucial to effectively educate everyone about how to be safer and more secure online.

Top online privacy concerns:

Americans ranked "Having personal information lost or stolen," "Having your financial information lost or stolen" and "Not knowing what information is being collected about you or how it is being used" as top concerns.

87% of individuals are either somewhat or very concerned that their information is shared with another party without their knowledge or consent.

Two-thirds of Americans would accept less personalized content during their online experience, including fewer discounts, in order to keep their personal information private.

Let's take a look at the infographic prepared by National Cyber Security Alliance.

Please click the image to enlarge